Social
Media Individual Reflective Essay
In
Blogging, not many people consider using social media, especially unless it
entails simple status updates. What they do not realize is that the social
media outlets like Wordpress have transformed the way users view blogging and
how they use it to express their ideas and thoughts. There is a misconception
among the older population that blogging is a formal activity like the writing of work memos or filling forms, but the
reality is that social sites such as Wordpress enhance creativity. Frequent
users can author book reviews, poems, or instructive articles.
Like
any other social media site, Wordpress can be used for numerous purposes. A
user logs in to connect with friends and to find out the latest development. In
addition, account owners can share photographs with others. Wordpress connects
people with similar interests hence making them a part of a virtual community
which many crave (Kuhlman, 2012). The majority
of social media users want to be accepted in the society for who they are.
Therefore, platforms like Wordpress serve as an appropriate environment for
them to spread their ideas and to gain acceptance. Still, the site assists
others in their involvement with web users that express interest in similar
engagements as they do.
A
section of social media experts claims
that Wordpress make users lonely. While this statement can be true, long-time
account owners feel part of a larger society as they are more connected and
have established strong relationships with online friends. It is wrong to think
of online social interactions as inappropriate or
inadequate. Wordpress skeptics
ought to realize tectonics is shifting beneath their feet because technological
evolution encourages non-reliance on face-to-face interaction as a sole means
of communication.
I
have used Wordpress and other social sites for a sizeable amount of time. They
can be additive for individuals that have never utilized these online social
platforms before. Wordpress perplexes amateur users because it enables them to
get in touch with individuals they have not communicated with for years (Funk,
2011). Reconnecting with friends and former classmates is not a bad idea, but
there needs to be a distinction between updating status on the blog once a day
and chatting with friends continuously throughout the day.
Different
social sites have a distinct set of rules
for adherence by each account holder. Wordpress is not an exception. Failure
for a user to follow strict terms and conditions results in a revocation of the
right to access a particular account. The move instills
discipline in the user as the site developers intended Wordpress to foster a cordial and harmonious relationship between the
bloggers and article readers. A special permission should be obtained to post
erotic or explicit content on Wordpress. I opted to use Wordpress for my social
media project to post content on personal views regarding activities in the
society. I became aware after a few weeks that my blog can only be interactive
if I post articles regularly. In addition, I understood that replying to all
comments of readers to keep the blog lively hence increasing the site traffic.
My main goal was to pass my ideas through the blog
to as many people as possible. In fact, my long term plan is to gain a reputation as an influential blogger able to
turn the tide and to contribute to positive change in my community. Furthermore,
I am exploring ways to engage with my audience as an activist to instigate
environmental awareness and the need for elimination of toxic pollutants.
Prior
to opening an account with Wordpress, chances are that a blogger can be ill-informed
on how the site functions, hence negative thoughts. However, using it
first-hand, I got an opportunity to assess its performance and to compare to
other sites such as twitter and Facebook. Some of my friends wondered why I
waste my time on this platform while there are other equally useful social
sites where my ideas can be shared to a larger audience; little did they know
that preference of social sites varies from one blogger to another (Kietzmann
et al., 2011). Besides, I opted for a more professional site to express the
seriousness of my message.
Through
my experiences using Wordpress, I
despised use non-renewable energy to the need of electric cars. In addition, I
expressed my dissatisfaction with the government policies that fail to restrict
carbon emissions to manageable levels. In fact, I recommended that the
authorities should illegalize the use of coal given its extreme emission of
greenhouse gasses that accelerates global warming. Within a few months, my blog
gained popularity and other internet users that read my articles contributed to
the discussion. Some of them showed solidarity on my efforts and encouraged me
to keep up my advocacy for environmental awareness. Since then, my list of
friends has grown from zero to five, all of whom share similar interests as I
do. On several occasions, we collaborate to author articles on activism and
researching for ideas for future blog contents.
Wordpress,
like the other prominent social media outlets,
is changing in how it affects and engage masses. The phenomenon is observable
in the spread of news and the way people spend more time on interactive blogs. A
sharp contrast exists between the traditional forms of media such as newspapers
when compared with Wordpress and other social media. Newspapers are rigid and non-customizable while social media can be set
according to personal interests. The blogger can filter the media content to
suit personal needs. Furthermore, information in Wordpress is classified to
different sections like political, celebrity, or sports content. Additionally,
the user is free to connect with different bloggers, thus making it a popular
means of online communication.
Account
holders get updates and notifications on recent occurrences, for instance when a
connection comments on my article or when
subscribed friends post new articles. The prompt notifications are useful in
ensuring that regular users of social sites are informed in time. Right away, I
can customize the information quickly; saving valuable time otherwise wasted
sifting through unnecessary content. The
future is bright for social media technology due
to the rapid advancements in communication experienced within a span of
a few years. The popularity of individual blogs and social networking sites is
on the rise. Consequently, they impact businesses through social media
marketing. Wordpress, though heavily restricted, is a cheaper alternative for
advertising commodities and creating awareness on products and services just
introduced to the market. In this way, the blog owner can reach out to a global
population, especially if potential customers frequent the site (Picazo-Vea et
al., 2012).
Each
day, it is becoming clearer for me that the use of Wordpress as a social media
is limitless. Once frequent visitors saturate my blog, I intend to sponsor
links that can generate revenue according to the number of clicks. A strategy
like this is useful in generating resources to be used in funding future
programs on the site. Further, I will sponsor articles at a fee from young
bloggers that need to redirect traffic to their site. The move will be mutually
beneficial because I will gain prominence as a social media marketer while the
other party gains exposure. For a knowledgeable user, Wordpress can be a source
of lucrative business deals that earn a substantial
income. Multiple specialized tools can be incorporated to improve the site
performance and to appeal to the audience. Some of the plug-ins found online
can be used to upgrade the platform and to track the viewership of posted
content, enabling the account owner to determine which article to attach an
advert or a sponsored link.
A personal profile is a feature of Wordpress
that allows a blogger to fill in contact information, birth date, location, relationship, and interests. If a user prefers
anonymity, he can use a privacy tool to hide personal information. The user can
choose to post articles which are accompanied by video clips, photos, and other
media content. Options such as these enabled me to set up my account according
to personal preferences and to meet the needs of my targeted audience.
In
summary, Wordpress is one of the most useful social media sites that allow the
blogger to express personal ideas to a global audience. Regular use of this
platform assures the user of interactive sessions with like-minded readers
hence the development of mutually
beneficial relationships for a common cause (O’Keeffe and Clarke Pearson, 2011).
Not only does Wordpress inform the user on recent developments around the
globe, but also provide an opportunity for revenue generation. The blogger is
at liberty to advertise products as per the stipulated terms and conditions.
Besides, the user can sponsor links of other sites at a fee.
Bibliography
Funk, T., 2011. Social Media Playbook for Business:
Reaching Your Online Community with Twitter, Facebook, LinkedIn, and More:
Reaching Your Online Community with Twitter, Facebook, LinkedIn, and More.
ABC-CLIO.
Kietzmann, J.H., Hermkens, K., McCarthy, I.P.
and Silvestre, B.S., 2011. Social Media? Get Serious! Understanding the
Functional Building Blocks of Social Media. Business
Horizons, 54(3),
pp.241-251.
KUHLMANN,
M. (2012). Social Media For
Wordpress Build Communities, Engage Members And Promote. New Jersey: Packt
Publishing Limited.
O'Keeffe, G.S. and Clarke-Pearson, K., 2011.
The Impact of Social Media on Children, Adolescents, and Families. Pediatrics, 127(4), pp.800-804.
Picazo-Vela, S., Gutierrez-Martinez, I. and
Luna-Reyes, L.F., 2012. Understanding Risks, Benefits, and Strategic
Alternatives of Social Media Applications in the Public Sector. Government Information Quarterly, 29(4), pp.504-511.
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